The Safe Web Act was passed in 2006. In 2012, the law was reauthorized. Current law authorizes the Federal Trade Commission to combat cross border fraud. Specifically, the Undertaking Spam, Spyware, and Fraud Enforcement with Enforcers beyond Borders Act, amends the FTC Act definition of ‘‘unfair or deceptive acts or practices’’ to include acts...
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The Safe Web Act
Online Advertising
Contact Us For Advertising A well-known cartoon shows two dogs in front of a computer. The caption reads, “On the Internet, nobody knows you’re a dog.” While the cartoon is amusing, the reality is not: The inherent anonymity of the Internet has fostered...
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Marketing Trends
The government has published predictions for marketing trends. There are many: Internet advertising will continue to increase, campaigns will become more integrated, data will drive more marketing strategies, to name a few. All well and good, but many of these trends seem more applicable...
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Advertising On Facebook
Advertising on Facebook is not recommended. Since Facebook was created as a non-commercial social network, advertising on Facebook may actually cause an adverse reaction. Self-promotion is inevitable on Facebook....
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Increase Your Visibility
Are you getting the desired results from your Internet presence? Creating a website is not enough. First, you need to have a well crafted website design that takes as...
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Google Fined Over Privacy VIolation
Germany has fined Google €145,000 over privacy violations for the “systematic, illegal collection of personal data” while it was creating the Street View maps. “As long as violations of...
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